8d audio, new or nothing new?

right so came across this article…

honestly its just seems to me that its just recycled old techniques of stereo imaging and panning, i fail to see a difference what do you think?
https://thegroovecartel.com/news/tech/what-is-new-8d-audio-trend-spatial-sound/

yeah its just panning and eq tomfoolery… the way 8d audio channels do it is just lazy. iirc fantano did a video about it all a while back